Self-education is one of the most vital and fulfilling aspects of being a freelancer.
The only problem is that learning can be a big drain on your budget.
To help you learn and save, we’ve collected some of the best free resources from across the web.
Every one of these books will broaden your mind and improve your freelancing skills. So dig in!
Selling has a bad rap, and often for good reason. People don’t like to feel cajoled into buying something they don’t really need.
If you – like many freelancers – are afraid of selling, what can you do? Put yourself in a position where clients actively choose to buy your services — we show you how.
As a freelancer, all your clients are people, whether or not they happen to run a business. To keep a steady flow of clients coming through your doors, you need a way of connecting with the people who need your services.
One of the most effective ways of meeting potential clients is by attending networking events.
So how do you best take advantage of these opportunities? We discuss within.
Social media has enriched our lives and has made the world a smaller place. These days, you can make connections with people you could never have dreamed of meeting a decade ago.
But is social media worth it for freelancers?
One key to marketing your freelance services is collecting testimonials.
In freelancing terms, a testimonial is a public statement from one of your clients saying how he or she benefitted from using your services.
Let’s take a look at why collecting testimonials is so important, and what you can do to collect them.
As a freelancer, choosing a clearly defined niche has a range of benefits. It simplifies your marketing and gives you the option of targeting more lucrative projects.
On the other hand, being told you must choose a niche when you start your freelance career can be paralyzing. Without experience, it’s difficult to know which services you’ll be best at or which clients you’ll most enjoy working with.
Do you really need to choose a niche? Let’s take a look at the pros and cons, so you can decide for yourself.
When it comes to organizing your workflow, freelancing is a completely different ballgame than having a regular job.
As a freelancer, you’re responsible for your own work schedule and productivity. The possibilities for how you could spend your time can seem overwhelming.
You might be wondering: Is the life of a freelancer really so hard?
We live in a society where money is often a taboo topic.
As such, when you’re launching a freelance business, deciding what to charge clients can be an agonizing dilemma.
While we can’t tell you exactly what to charge, there are some pointers that will help you work out a fair rate for your services.
The short answer to the question, “Do freelancers need a website?” is, “Yes, almost always.”
These days, websites are low-cost and easy to set up and maintain. They’re your calling card to the world, so there’s little reason not to have one.
Neuroscience research shows we develop affective bonds with brands and brand names just as we do with our friends.
Names matter. The names we are given become an integral part of our identities.
Fortunately, there are conventions you can follow that take the stress out of choosing a business name. We detail a few that will help you here.